For those new to marketing planning, the thought of completing a plan from start to finish may feel daunting. It need not. The level of detail you choose to include in your marketing plan will depend on your resources and situation. If you have extremely limited manpower or other resources, you may be constrained to … Read more
How to Drive Traffic to Your Website with Traffic Exchanges: The Real Story Look, let’s just get right to the heart of it. If you have recently launched a website, you already know the sinking feeling. You’ve built it, you’ve polished it, but there is one massive, undeniable problem staring you right in the face: … Read more
How To Write An Effective Ads A letter or postcard allows you to “talk” one-on-one to your prospect. That means you should use “I” and “me” and “you” in your sales letter. Don’t use the corporate sounding “we”. Remember just one person is reading your letter or postcard at once. So don’t write in the … Read more